Snuggie Fashion Show
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Snuggies are hitting the fashion runway.
Archive for college marketing
College sports license market tackled by recession.
By Ben Klayman
The North American college sports licensing market, which hit $4.3 billion last year, could see retail revenue fall 7 percent this year, as consumers dial back purchases of such items as clothes, video games and even baby pacifiers with college logos on them, said Derek Eiler, senior vice president and managing director of [...]